Case Study AAA Gardens
AAA Garden Services is a family-owned and operated gardening maintenance business in Perth. Husband and wife owners, Manisha and Kavi, engaged us in May 2021 to help them with SEO, Facebook ads, and Google ads for their existing website.
SEO Results
Goal Conversions Increased 517%
Overall Website Traffic Increased 292%
Brand awareness increased 100%
Winter 2023 vs Winter 2022
Source: Google Analytics and Google Search Console 2023
Their problem
Competing with big names in gardening services meant AAA Garden Services needed to boost their digital marketing in order to continue growing their business.
Their key objectives were:
- Increase the volume of bookings for extensive garden clean-up projects.
- Increase brand awareness and recognition.
- Increase website traffic.
- Compete with big-name gardening companies.
Coming to us in May meant their business was moving into Winter, which is usually their quietest month. This presented an exciting challenge for our team, as we got to work developing their digital marketing strategy.
Our solution
Through a targeted, data-driven SEO strategy we implemented many changes to their existing website. Beginning with competitor and keyword research, we developed a content plan to build up the pages of their website to target specific keywords for their industry and provide helpful content for their users.
This strategy proved so successful, Manisha and Kavi decided they wanted to keep the momentum going. So, in readiness for Winter 2022, we took over their Facebook Ads, and created a brand new Google Ads campaign strategy.
Through these solutions, AAA Garden Services have seen incredible growth this Winter vs last. We’re so proud to have delivered these results for Manisha and Kavi – the business has grown so much over the last 12 months that they have tripled their team of gardeners, hired additional admin staff, and added two new vans to their fleet!
How We Helped
Website Improvements
SEO
Google & Facebook Ads
Our Client’s Reaction
“Bloom Digital have been an absolute godsend to our business.
We have grown from a small family business of 6 employees to 16, with 3 of them full time clerical staff – in the office the phone won’t stop ringing all year round and keep in mind as a gardening company we are a very seasonal business, this, by the way is the very opposite of a complaint!!!
As far as SEO is concerned, organically as per our prompt monthly reports we are ranking number 1 in all of Perth, not just marginally – our over all visibility on google organically is smashing our largest competitor.
Again, we at AAA Garden Services are eternally grateful for Sara and her amazing team of trained and friendly professionals!”
Kavi and Manisha Cooper – Owners AAA Garden Services
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