Your brands visual identity is at the cornerstone of your business and the foundation on which your branding is based.

A brand identity is much more than simply a logo, but it all starts with your brands visual identity.

Logo & Branding Design Perth

A brands identity is everything that the brand says, how it communicates and the style in which it communicates in. It represents the brands values and what consumers feel about the brand when they interact with it.

This all starts with your visual messaging. Your logo plays a big part in this, but is only one cog in the wheel. Your brand colours, the typography you use, the images and people within them, and the style in which all these elements are presented through all mediums, all play a part in your visual branding.

As an experienced branding agency in Perth, our team at Bloom Digital know that not only your logo, but all aspects of your visual identity must be engaging and memorable, which is why we create brands that stick with consumers and works for their owners.


Logos & Identity

From logo & visual identity design, to your whole company’s voice to the world



Partnering with your logo design, an integral part of your visual identity

Category Planning

Brand Guidelines

Brand colours and themes, style guides and corporate stationery

Brand Refresh

Brand Refresh

Time to update your business and brand? Let us bring you into 2020 and beyond

Conversion Optimisation

Business Analysis

Detailed research on your business and field to ensure your messaging is best for your target market

Report & Analysis


Market analysis to position your brand above your competitors

Our Process

Our visual identity process begins with getting to know you and your business.

In order to help shape and visualise your business’ persona, we will conduct detailed research and situation analysis to find out things like; your target audience, your mission, your values and your voice. Once we know the direction we’re heading in and your brand’s personality, we have a base foundation on which to build out your brand’s visual identity.

After in-depth market and competitor research, we’ll begin designing your logo and develop several logo concepts, presenting our top three logo and branding concepts for you to choose from. From there, we will provide up to two revisions of your chosen concept, ensuring we create a logo you are proud of for your business.

Once completed we will deliver you your brand style guide. A document that is put together for the purpose of employing cohesive values and visuals for your brand. This is delivered alongside a logo package which included all formats, file types, colours and variations of your logo that you, or any contractors or partners will ever need.

From there we can discuss further brand collateral to build out your business’  visual identity including but not limited to; business cards, letterhead, email signature, social media images, banners etc.

Brand Identity Examples

Client Reviews

Find out how we can help you BLOOM!

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